It can be all too easy to look at someone’s finished product and think how easy it must have been. But the truth is that nonprofit and ministry leaders are generally not fast decision makers or “impulse buyers.” So getting them to commit – to your product, your vision, or even your email list – can take time.
You’re usually looking at people who are quite frugal or have been doing it themselves for a long time. Because of that, it can take even more time for them to realize that they need help in the first place. And it can take even longer still for them to commit to spending any money (usually because they have to budget the expense for months – even a year – in advance).
These decision makers you’ve got your eye on can include anyone from a nonprofit CFO to a campus minister on a college campus to a homeschool mom you’d like to buy your next album.
It can even include you.
Patience is mandatory with any good work.
Whether you’re working on your budget for the year, almost finished with that new project, or just dreaming of things to come, remember – good work takes time. Give yourself the opportunity to think ahead, dream – and plan – big, talk through your vision with someone who can help bring it to life, and then put your work together brick by brick.
Thinking of and praying for each of you during this busy, busy season!
With grace and gumption,